Generation Y values and lifestyle segments

Generation Y, also known as the Millennials, are a generation who have chosen differently when it comes to traditional life markers by delaying marriage, ...

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Millenials prefer to spend their free time shopping and eating out. Creative activities such as photography, closely followed by simple repair and renovation ...

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Millennials, also known as Generation Y or Gen Y, are the demographic cohort following Generation X and preceding Generation Z.

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by D B. Valentine · 2013 · Cited by 657 — Members of Generation Y have been described as individualistic, well-educated, technologically savvy, sophisticated, mature, and structured (Syrett and Lammiman ...

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Gen Y stand out for social media and communication technologies. They grew up with the technological change. The online world enters their real world in many ...

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Here's a list of 15 influential events that shaped Generation Y as they were growing up. Millennials (Gen Y) are a sociable and confident generation.

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Millennials are aged between 29 and 44 in 2025. They're past the growing pains and into the juggling act of career, family, finances, and personal growth.

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Generation Y is thought to be more family-oriented and willing to sacrifice career advancement for a better work/life balance. However, this doesn't mean they ...

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High school and college students are shuttling between classes, sports, clubs, jobs and social engagements. Young professionals are working full ...

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To work and produce was their philosophy of life, leaving no room for idealism. Individualism, ambition and an addiction to work — or being a workaholic — are ...

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