Big comes from him being a tycoon. Like Mr. Big (big man on campus) according to Bushnell who wrote the books.

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John James Preston, commonly known as "Mr. Big" or just "Big", is a recurring character in the HBO series Sex and the City, the follow-up film of the same name.

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It's suggested that Carrie only refers to Big by that nickname when talking about him to her friends (or narrative voice-over) and even we don't know his real ...

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The show simply called him Big throughout the series, largely as a subtle nod to his tycoon-like lifestyle and status, seemingly out of Carrie's league.

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He is the primary on-and-off love interest of the series' protagonist, Carrie Bradshaw, who usually simply refers to him as "Big". According to accounts in the ...

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Explaining the name choice, he continued: "If I wanted to give him a name, I wanted to give him the most generic, American, almost pilgrim name ...

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Big-the nickname either an allusion to his bank account or a certain appendage. Only in the season's finale did we learn his name: John James ...

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Big's first name became John. For six seasons, Mr. Big's real name was a mystery and the show's creator, Michael Patrick King, liked it that way ...

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She and Samantha later bump into him in a nightclub, and his nickname 'Big' refers to his status as 'the next Donald Trump'. Samantha tries her luck with Big, ...

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